First Alert Meteorologist · CBS News Colorado

Joe Ruch

Weather moves fast. Joe makes it clear.

Emmy-winning broadcast meteorologist, national weather contributor and digital storyteller serving Colorado on air, in the field and across social media.

ON AIR
Joe Ruch presenting a First Alert Weather School demonstration at CBS Colorado
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FEATURED REEL

See the work in motion.

Live forecasting, severe-weather leadership, field coverage and audience-first storytelling across every screen.

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JOE RUCH · DEMO REELPLAYBACK

01 / THE FORECASTER

Built for the moment the forecast becomes the story.

Joe pairs rigorous forecasting with an instinct for the audience—what they need to know, why it matters and how to make it stick.

In the studio, on the road and online, he brings the same standard: get the science right, find the human stakes and communicate with calm urgency. His work spans major-market live television, national weather content and independently produced social storytelling.

01

Breaking weather

Decisive live leadership through tornadoes, blizzards, floods, wildfires and hail.

02

Digital growth

End-to-end social strategy, production and publishing with measurable organic reach.

03

Clear science

Complex atmospheric stories translated into concise, useful language.

04

Newsroom partner

Collaborative deployment, story development, mentoring and cross-platform execution.

02 / IN THE FIELD

Forecasting from the conditions.

For Joe, the only thing better than forecasting the weather is standing in it and showing viewers exactly what it means.

Joe Ruch reporting from deep snow beside a Colorado highway at night

Storm field coverage

Ground truth from the storm

First Alert reporting from the conditions—bringing viewers the reality outside, not just the forecast on a map.

Joe Ruch reporting live in severe winter weather at Berthoud Pass

Live television

When weather becomes the story

Clear, composed live coverage from Colorado’s highest-impact conditions—on television, streaming and social.

03 / DIGITAL

Storytelling built for the phone.

Forecast, shoot, explain and publish—meeting people where they already are with reporting that feels immediate and real.

01Forecasting in the conditions

The weather is the graphic

The best way to explain weather is to stand inside it—using real-world conditions to make the forecast tangible, useful and memorable.

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02Nature-first field storytelling

I love Earth

A genuine love of the natural world drives Joe into the field to document atmospheric events where they happen—with immediacy, curiosity and a reporter’s eye.

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03Breaking wildfire coverage

Inform fast. Explain clearly.

When a new wildfire ignited and spread rapidly, Joe moved breaking information across television, social media and online in real time.

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04 / EXPERIENCE

Experience across broadcast, streaming and digital.

FEB 2024 — NOW

CBS Colorado

Meteorologist · Denver, Colorado

Primary weekend evening meteorologist and regular weekday fill-in. Leads coverage of major weather events in studio and from the First Alert Weather Tracker, including two hours of solo tornado coverage; designed and launched the sponsored Neighborhood Network graphics package in WSI MAX.

2025 — NOW

CBS News Climate Watch / CBS News Planet

Weather Content Contributor

Independently pitches, forecasts, scripts, records and edits weekly weather, climate and extreme-weather videos for national CBS audiences.

JUN 2022 — FEB 2024

KRDO NewsChannel 13

Meteorologist · Colorado Springs, Colorado

Delivered forecasts across television, radio, streaming and digital while covering wildfires, high winds, winter storms, flash flooding and severe thunderstorms; authored Colorado Weather Explained.

DEC 2020 — MAY 2022

ABC27 (WHTM) + WBRE / WYOU

Meteorologist · Pennsylvania

Presented localized television and radio forecasts and produced digital weather content while completing a B.S. in Meteorology and Atmospheric Sciences at Penn State.

Joe Ruch holding his Heartland Emmy Award on the red carpet

05 / RECOGNITION

Emmy-winning weather storytelling.

  • 2026 Heartland Emmy AwardWeather · “Where Won’t Joe Go?”
  • Colorado Broadcasters Association AwardWinter storm coverage in Southern Colorado

06 / BEYOND THE FORECAST

Making weather feel close to home.

Joe completes more than 30 school visits each year, reaching roughly 2,000 students with accessible, high-energy weather education.

He mentors interns, trains colleagues on social strategy and emcees station and community events supporting science and technology education.

2,000students reached annually

LET’S TALK WEATHER

Bring clarity to the next big story.